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What clients value the most in a real estate agent

Posted by Park Place Realty Network on June 21, 2020 at 1:45 PM Comments comments (0)

Finding clients as a real estate agent can often be quite difficult. While there is no shortage of real estate, there is usually quite a competition between real estate agents within an area. So, finding clients is not so much about being available, but more about standing out from your competitors. To do this, you need to know what clients value the most in a real estate agent and how to portray these aspects. Luckily, we are here to help you out.





Aspects that clients value the most in a real estate agent


Right off the bat, we need to say that there is no real estate agent that is going to be suitable for every client. Some like their real estate agent to be energetic and to plaster them with ideas. While others prefer for their real estate agent to hear them out and to accommodate them as best as possible. Some like theirs to be eloquent and to use professional terminology. Meanwhile, others like theirs to be down to earth and speak in normal terms. But, while it may seem that every client prefers a different real estate agent, there are certain traits that every client will value. And, as luck would have it, these aspects are something you can work. So, what we will do in this article is to focus on these aspects and how you can best portray them to your client.



Openness


Before a client ever speaks a word with you in person, they are likely to research you online. And if there is one thing that clients don't like, it's when finding info about their potential real estate agent is hard. Your goal, especially when it comes to online presence, is to be as open as possible.



How to portray this


Whether you have your own website or you have a profile on a company's website, try to give all the necessary info in a straightforward manner. Make sure to mention that you have the necessary paperwork and to list any testimonials or prior clients they can check with. If you affiliate with a moving company like Vision Movers, make sure to mention it. Ideally, you should also have your track record online to show how experienced you are. The more you can present yourself as an open book, the better.



Reliability


Venturing into real estate is risky for any person. So, it stands to reason that one of the more aspects that clients value the most in a real estate agent is reliability. Every person wants to have someone reliable at their side when dealing with real estate. So, the more you can come off as reliable and trustworthy, the better.



How to portray this


This closely ties with the openness that we mentioned before, but it also has another element. Namely, in order to come off as reliable, you will need to forthcoming and honest during your interview with the client. Don't shy away from expressing your thoughts, even if the client may not like them. The more you can come off as fair and straightforward, the more your clients will feel that they can rely on you.



Knowledge of the local area


Your goal, as a real estate agent, is to help your clients navigate the local real estate market. Therefore, most clients will value you much more if you have good knowledge of your local area. After all, they are relying on you to get a good price for them, whether they are buying or selling. So, you need to come off as having your finger on the pulse of local real estate trends.



How to portray this


When talking with your clients, make sure to mention various facts about the are. Also, don't shy away from talking a bit about the local history and about the neighbors. If you don't know much about this, educate yourself. Notify them about numerous services that might ease the relocation process for them. You need to make your clients feel that you know all the ins and outs of local housing and that with you they will be able to make the most of it.



Work ethics


Whether you are selling or buying a home, dealing with real estate is hard work. And, if your clients weren't aware of this before, they are soon going to become aware. So, if you want to find clients and keep them, you need to present yourself as having good work ethics. The harder you work, the better the odds are that they will properly tackle the real estate market.



How to portray this


During the interview, it is easy to come off as suspiciously pushy with your work ethic. If you start calling people and organizing everything within the first hour of the meeting, you will only come off as erratic. Instead, try to show that you are willing to do the necessary work. During the first couple of weeks, make sure to talk with your clients regularly. Also, try to update them as often as possible. Give them ideas about creating a listing video. The more you can make them feel that you are a committed real estate agent that is passionate for finding them the best possible deal, the better.



A final tip about working as a real estate agent


One of the things that every real estate agent should know is that you can never be perfect. We've seen a lot of good real estate agents stress over clients not liking them and turning towards others that are sub-par. And for that we can only say, relax. Work on the aspects that we've mentioned so far. The things that clients value the most in a real estate agent are there for a good reason. And the more you can develop and nurture these aspects, the better real estate agent you are going to be.


Written by: Lisa Robert with US Moving Experts

 

How to create a quality real estate listing video

Posted by Park Place Realty Network on June 5, 2020 at 1:50 PM Comments comments (0)

In order to sell real estate, both the owner and the real estate agent need to be crafty. Sure, you can hope that the quality and the asking price of your real estate will be enough to draw in potential buyers. But, there is hardly a real estate agent out there that won't emphasize the importance of marketing. So, to help you sell your home for a better price, we are going to take a closer look at how to create a quality real estate listing video.





Why is real estate video marketing important?


Some of you might wonder why is it even necessary to create a video in order to promote your real estate. Surely, by following home design trends and by taking a couple of pictures, you can draw in the necessary buyers, right? Well, not quite. Having a real estate video is often necessary to draw it to the right buyers. Especially in the current high tech era of real estate.


To properly tackle making real estate videos, you need to remember that you are dealing with real estate marketing. Marketing is more about the feeling that people have while receiving information than the information itself. To help illustrate this better, we are going to go over some important points that you need to keep in mind in order to create a quality real estate listing video.



Create a quality real estate listing video - guide


The main thing to keep in mind while you create a real estate listing video is that you need to value quality over quantity. Know that your video should be between 1 and 2 minutes long. Within that timeframe, you need to represent your real estate the best way possible. In order to do so, you will probably have to declutter your home a bit. For that we suggest that you visit movers101.com and learn how to use storage for decluttering. After that, you will have to figure out how to set up your home in so that it suits your target audience.



Know your audience


No real estate is suited for everyone. A family home is not suited for a young professional, just like a studio apartment is not suitable as a vacation home. So, in order to sell your property, you need to figure out who you are selling it to. This is best done by consulting with your real estate agent. With their help, you should be able to figure out what kind of person is suitable both for your piece of real estate.


Once you do that, you will need to orient your video so that it emphasizes the traits of your home that your target audience values. For instance:


• Young professionals - modern design and tech gadgets.

• Students - cost-effectiveness.


• Retirees - ease of use and accessibility.


Families - safety and homeyness.


These, of course, are just some traits that you can focus on. The goal here is to tell a visual story of why your home is perfect for your target audience.



Use a good camera


While modern phones tend to have good cameras, we still suggest that you use a top-notch one. More often than not, we see people using subpar cameras that make their homes downright ugly. Remember, modern people, no matter their age, expect to see high-quality videos, especially when they serve marketing purposes. A low-quality video is only going to make you seem untrustworthy. As if you were trying to hide certain flaws.



Pick the right time of day


There are countless articles online that are going to tell you how important lights are for giving a room atmosphere. Early morning light gives the room a feeling of freshness and energy. Meanwhile, afternoon lights give it a feeling of coziness and warmness.



Have a professional connect it all


Working with a professional video designer is a great way to ensure that your video is top-notch. Just like hiring movers to help you out with your relocation, a professional video designer will ensure that you avoid all the rookie mistakes. And, to again use the movers' analogy, while you can read a ton of tips on making the transition to another state easy, there is no way that you learn everything that goes into it from them. Well, the same token goes for making real estate marketing videos. So, do yourself a favor and hire professionals from the get-go. They will know how to pick the right shots and how to present your home in the best possible way.



Be careful with exposition


Since your videos are limited, you need to be careful with what you are going to say in them. You, of course, need to use calm, yet uplifting music in order to create a quality real estate listing video. But, besides that music, you need to give your viewers some information. Ideally, the exposition you give should serve to enhance what they are seeing. And, as stated before, you need to tailor your words to your audience. Merely stating what is on the video is useless and can even be annoying. So, pick your words carefully. The ideal to adhere to is "short and sweet". The more you can say in as few words as possible, the better.



Using drones


More and more people choose to use drones in order to give an aerial view of their real estate. And, while renting a drone solely for this can be expensive, it is a modern trend in real estate marketing videos that we advise you to incorporate. This areal video should give your viewers a complete idea of what your real estate is like. The most common practice is to start and finish with an aerial view. By doing so, you will give your viewers the impression that they came for a visit, and left afterward.


Written by: Lisa Robert with US moving Experts

 

The best tech gadgets that can boost the value of your commercial property

Posted by Park Place Realty Network on May 22, 2020 at 11:55 AM Comments comments (0)

Owning a commercial property is an opportunity to make some money. Whether you plan on starting a business of your own, renting the property, or eventually selling it to a buyer, there are multiple ways in which you can raise its value. Besides the location, size, transit connections, and other features that you don't have much control over, what you can do is use the best tech gadgets that can boost the value of your commercial property.





Turning a commercial property into a smart commercial property


Without any question, this is one of the best ways you can use tech gadgets to boost the value of your commercial property. Installing smart appliances and devices will help you automate the property.



Smart lighting


Smart lighting is not only one of many home design trends that attract buyers, but also a fantastic feature to be added to any commercial property. It is the best way to reduce your carbon footprint and at the same time lower your utility bills. If you are planning on renting out the property or selling it to a company, this will attract many buyers.


When you have offices with many employees, someone has to turn off all the lights at the end of the day and make sure nothing is running. If you use smart lighting, that process can be automated, so there is no need for you to do that, or even pay an employee to do it.



Automated curtains and blinds


Another way to control lighting in a commercial property is to use automated curtains and blinds. This can be useful for meeting rooms or presentations, and also for people who work long hours.


It is most definitely one of the tech gadgets that can raise the value of your commercial property.



Smart thermostats


Climate control is crucial for a pleasant working atmosphere. Sitting in an office that is too hot or too cold may result in employee dissatisfaction, and can also reduce their effectiveness and even compromise their health.


If a company owner is looking to purchase a commercial property, he or she will install these smart thermostats if they are not already there. However, if the building already has them implemented, they will be willing to pay more for the property.



App-controlled automated speakers and smart locks


Another way to automate your commercial property and at the same time boost its value is to implement app-controlled automated speakers and smart locks.


It is also worth investing in implementing keycard-controlled doors, as that helps set the authorization levels for employees.



Security systems


It's impossible to overstate the importance of security systems in a commercial property. Every company owner must have its employees' safety as their primary concern. A lawsuit can drain a large company very easily. Furthermore, this is a way to protect your business as well.


Having cameras on every floor and the entrance of the building is highly recommended. An automated gate at the main entrance is also a possibility. If any commercial supplies need to be transported in and out of the building, you will have a full overview of everything.



Thinking about the general health of employees


A commercial property that uses tech gadgets to take care of the general health of employees will be highly valued on the market. There are a couple of ways you can accomplish this:


● having a relaxation room


● offering fitness training


● using mini gadgets to boost effectiveness



A relaxation room as a part of the commercial property


A relaxation room is a common sight in almost all major programming companies. Employees work hard, and during a break, they can head out to a relaxation room where they can play games, watch a movie, or even take a quick massage in the massage chair.


This strategy is beneficial for multiple reasons, but most of all it will attract anyone who comes to a job interview.



Fitness training as a part of everyday office life


Any employee who sits 8 hours behind a computer understands what back pain is. After work, they are mostly tired to go to the gym, and they use weekends to rest. There is almost no time to exercise.


Placing a few treadmills can offer them a chance to do a quick workout before or after work, or even during their break. It is essential that people who work behind a desk can stretch out a few minutes per day.



Useful mini gadgets for an office


There are so many useful tech gadgets that we could list them all day. For example, USB devices or USB hubs, office printers, air conditioning systems, smoke detectors, mini-refrigerators, etc.


Having equipped offices with these gadgets will only raise its value on the market.


With that much equipment, you can choose whether you want to move it to a new location if someone purchases the property, or leave it there to get a better price. If you do need to move the equipment, be sure to hire professional movers like purpleheartmovinggroup.com as commercial relocations can be complex.



A word of caution


One of the downsides of having an expensive property is that sometimes buyers turn away from luxurious offers. If you are using tech gadgets to boost the value of your commercial property, have in mind what type of buyer you are looking for. Only a select few will be able to cash out enough money to pay the full value, so you might end up having to remove some equipment in order to sell it. Or, the second option is to sell everything but for a lower price. With that in mind, do not create an expensive commercial property if you cannot sell it.



The best tech gadgets that can boost the value of your commercial property - delivered!


Implementing all of these features can definitely be expensive, but it can double the value of the property if done the right way. Just be sure to plan everything and be smart about your investments. Good luck!



 

Written by: Lisa Robert with US Moving Experts

 

How will recession impact real estate in 2020?

Posted by Park Place Realty Network on May 12, 2020 at 1:10 PM Comments comments (0)

The COVID-19 pandemic has us all a bit confused. On the one hand, you have medical emergencies and country-wide measures issued to keep it at bay. On the other, you have a large recession caused by months of isolation and quarantine. Now, trying to cover these complex subjects within a single article is impossible. So, to help understand this situation a bit better, we are going to take a closer look at how recession will impact real estate in 2020. This should shine a bit of light on one of the effects of the coronavirus and help us better understand the crazy times we are living in.





Understanding the current recession


To understand the recession impact on real estate in 2020, we first need to take a look at the recession itself. After all, the real estate market is influenced by numerous other markets, which is why real estate agents have trouble adapting to COVID-19 circumstances. So, we cannot properly consider it without first taking a look at the overall effects of COVID-19.



The effects of COVID-19


Ever since the coronavirus pandemic started, the world has been in a state of continual lockdown. First countries started limiting travel and trying to figure out more lenient ways to fight the coronavirus. But most countries decided that more strict measures were necessary and that economic effects had to be put on the backburner. While this has helped us keep COVID-19 at a relatively manageable level, the economy has suffered greatly. The lack of trade has led to a considerable amount of layoffs. So much so that 22 million Americans have filed for unemployment benefits since the coronavirus started. Now, there are certain signs that the economy will start picking up. But if there is one thing we can say for sure, it's that this recession will stay with us for a considerable amount of time.



The recession impact on real estate in 2020


So, how will recession impact real estate in 2020? Well, there are a couple of notable ways that the current recession will affect real estate. You might expect that the lack of trade will lead to a decrease in overall real estate prices, be it rent or purchase. But, as you will soon learn, the true effects of the recession are a bit more complicated to unpack.



Renting


Renting prices are experiencing a downward trend. While the full drop of rent prices has not yet come in effect, there are telltale signs that rents are going to drop significantly. This is properly due to a lot of people losing jobs or working for a fraction of their former pay. Because of this, they are not able to afford the apartments they previously rented and some of them are even moving to a more affordable state. So, this leaves landlords with two options. They can either:


• Evict the current tenants and look for ones that can afford them.


• Reduce the rent price to something more affordable.


And seeing that relocation and travel are still difficult and that the job market is in decline, the second option is usually the smarter one.



Selling and buying


So far, the buying prices of real estate have remained pretty much the same. Be it homes, apartments, or lofts, the prices are holding steady. True, there has been a slight decrease in the price of commercial real estate. But, this is only in certain areas, and not in any significant degree. People are turning away from luxury homes. But how much of this is due to COVID-19 is discussable.



Commercial space


Another notable recession impact on real estate in 2020 will be in commercial space. Numerous companies are going out of business, which means that a lot of commercial space will free up. And seeing that no one is crazy enough to open up a business during the recession, most of those spaces will remain without a tenant. This will definitely lead to a substantial decrease in price, at least until the recession is over. So, if you plan on opening a business after the recession, pick a commercial space now and keep a close eye on it. To find out how to prepare for commercial relocation, keep on reading on vanexpressnj.com.



Travel industry and real estate


One of the bigger factors we need to consider is the travel industry and the real estate related to it. The travel industry has taken a major hit due to the COVID-19 pandemic. Just consider the fact that most summer vacations have been canceled. And, as a result, the price of real estate in tourist areas is declining. Beach home, vacation properties, and especially summer rental homes are going to be quite cheap in the near future.



Final thoughts about real estate in 2020


As of writing this article, the coronavirus is at a seemingly downward trend. Some countries like Russia and Brazil are still battling it, but Europe and the U.S. are slowly starting to recover. Now, the important thing to mention is that this is only the first wave. If the Spanish flu, Asian flu, and the Hong Kong flu have taught us anything, it's that these things come in waves. And, unfortunately, the second wave has usually been the most deadly. So, while it is good for the overall economy that the countries are trying to boost, we are far from being free of COVID-19. If you are a betting person, expect that we'll see at least one more wave of quarantine, a ban on travel, and an economic decrease in 2020.



How will real estate further develop in 2020?


While real estate is connected to different economies, it can be slow to react to changes in them. So, the current trend of steady prices may change if the recession lasts. If you are looking for advice on what to do, we would advise against making any considerable investments. How the recession will impact real estate in 2020 is difficult to predict, to say the least. So, if you are not absolutely certain about purchasing a piece of real estate, we would advise that you wait a bit before doing anything with it.



 

Written by: Lisa Robert with US Moving Experts

 

How can real estate agents adapt to new circumstances caused by the COVID-19 outbreak

Posted by Park Place Realty Network on April 29, 2020 at 5:35 PM Comments comments (0)

Working as a real estate agent offers plenty of fantastic possibilities. By selling real estate and earning a commission, you can quickly make good money and build a strong communication network. However, working as a real estate agent also requires talking to people, arranging meetings, and being there in person to finalize the deal. With the current coronavirus pandemic, this may be challenging and potentially dangerous for your health as well as that of your clients. The ultimate question arises - How can real estate agents adapt to new circumstances caused by COVID-19 outbreak and continue their business?






The answer is simple - real estate referrals!



What are real estate referrals?


If you are unfamiliar with this term, here is a short explanation. A real estate referral is an act of referring a friend or a family member to top real estate agents in the business. If you are not able to actively participate in closing the deals, there is no reason to lose money over it.


Connect the people you know with other real estate agents or companies and earn a referral fee while sitting in your chair and drinking your favorite beverage. What's the catch? - you might ask. There isn't one - it's as simple as it sounds.



How to become a network associate?


If you wish to become a network associate of a real estate referral company, all you need is to have an real estate license. With it, you can simply apply for the position, pay a yearly fee, and enjoy your referral commission while staying safe at home.


Although this option is the best, there are some alternatives that can help real estate agents adapt to new circumstances caused by COVID-19 outbreak.



Maintaining connections with your clients


COVID-19 may have slowed down businesses, but the key to success is maintaining a strong connection with your clients. If you cannot meet in person, the next best thing is an online meeting. Some even consider that option to be superior.


You should be there for your clients to look for real estate properties when they cannot. It is important that they realize you will always be there to support them and provide any help or assistance they may need.



Outline the importance of general safety


Another important message that your clients should get is that, while you are still open for business, you primarily care for their health. Today, the only successful business is a safe business.


Caring about the health of your clients, as well as the clients of other agents, will help you build and maintain your reputation.



Online and VR tours


We are lucky that the technology around us allows us to improve our businesses in such a way that it does not suffer under these harsh conditions. Since your clients cannot really go out and look at apartments of houses, you must bring real estate to them.


One of the options at your disposal is to create online tours on your website. Make sure to upload photos and videos that show the entire place. This allows your clients to look at properties from the safety of their homes.


Another fantastic option that is probably a bit costly is to implement virtual reality tours, that will not only allow your clients to look at properties, but to also have some fun while doing it. Furthermore, virtual reality tours are an excellent tool that will help you connect buyers and sellers.



Research what type of property is most valuable now


Since the pandemic has caused financial issues as well, buyers are turning away from luxury properties in order to save some money. With that in mind, carefully think about the price range. We advise doing a small survey on a weekly or biweekly basis where you can easily find out what types of properties are in demand and at what prices.



Surpass the expectations


Furthermore, now is the perfect time to surpass the expectations of your clients. Think in terms of more than they need at the moment. For example, your client may want to look at houses in order to buy one in the future. Once that transaction is complete, they will want to move.


What you can do is, compile a list of the best movers in your area, such as AAA Insta-Move FL, and match them with your clients. This gesture will show them that you are doing everything in your power to help your clients pull through this difficult situation caused by the COVID-19 outbreak.


Also, have in mind that this kind of partnership can bring new clients to you as well. Any relocation company that closes deals thanks to your recommendation will return the favor and connect you with their clients.


The best way to help real estate agents adapt to new circumstances caused by the COVID-19 outbreak


We have covered an array of ways for real estate agents to adapt to new circumstances caused by the COVID-19 outbreak:


● become a network associate and earn a commission through referrals


● offer online and VR tours for your clients


● outline the importance of staying healthy while connecting buyers and sellers


● research the type of property in demand, together with the price


Out of all these options, we must say that becoming a network associate seems like the best option. First of all, you are not putting anyone at risk. Your job is to help your clients connect with other agents. Next, minimal work is required of you, as the only thing you need is a bit of soft skill in communication, a license, and some goodwill. Third, your expenses are lowered to a minimum. Finally, this is the safest option for you as well, since you will not be contacting anyone directly. Helping real estate agents adapt to new circumstances caused by the COVID-19 outbreak is crucial, and real estate referral business delivers without exceptions!



 

Written by: List Robert with US Moving Experts

 

Why buyers are turning away from luxury property?

Posted by Park Place Realty Network on February 21, 2020 at 5:35 PM Comments comments (0)

Selling luxury properties and becoming a top-notch luxury real estate agents takes a lot of work. However, even when you do everything right, some homes simply won’t sell soon enough. That’s why real estate agents need to understand the needs of their buyers, and most importantly – what are the things that buyers don’t like. The current situation in the real estate market is that everything is booming, except for the high-end, luxury part. That’s why we’ve made a list of reasons why buyers are turning away from luxury property – a simple guide that will help real estate agents sell properties like that much faster.





What are the reasons buyers are turning away from luxury property



Even though luxury homes are attractive, real estate agents are having trouble selling them in recent years. Here are some reasons for it.


● Is money the problem?


Actually, not. Affordability is not the main issue of why buyers are turning away from luxury property. The truth is, now more than ever, people can afford expensive luxury homes. So, the reason must be something else.


● Location


No matter the house price and its characteristics, the location is the most important factor when buying a luxury home. This may be the reason why buyers are turning away from luxury property, but also why some housing markets remain strong whatever happens. Some locations are simply more popular among high-end buyers, which definitely shows a change in how fast home sells there.


● Taxes


Some states have changed their rules of tax deduction, which results in high-tax states becoming less desirable for high-end buyers. Apart from the houses being sold less frequently, this resulted in more relocations – especially to states like Florida or Nevada, that have a more attractive tax system. So, if you’re thinking of becoming a Florida real estate agent, now is the time to do so. With a simple relocation anywhere in Florida and a positive start, you can start selling homes immediately.


● High-end buyers are not taking risks


When it comes to wealthy buyers, they are for sure aware of all the financial uncertainties and most importantly, their own budget. And that’s why they won’t take any risks and buy a luxury home until they are sure they’re doing the right thing.


● More options in the luxury housing


Another reason why buyers are turning away from luxury property is the excess inventory in the luxury real estate market. As the supply is not limited, the prices are going down, which results in buyers being pickier. This means more time for luxury homes to stay on the market and less fun for real estate agents.


● Many millionaires don’t live in luxury homes


The most surprising item on the list is definitely the way millionaires live at the moment. If you’re wondering why buyers are turning away from luxury property – well, they enjoy living next door. According to a recent study, most of the rich Americans don’t choose luxury properties as their homes. Only 16% of wealthy homeowners live in luxury homes priced at $1 million or more. Others choose to live in properties that are far more affordable – mostly $250 - $500 thousand.



How to sell a luxury home? Tips for real estate agents


As a luxury real estate agent, you may find the current situation troublesome. That’s why you need to do everything you can to sell luxury homes faster and be more successful. Here are some tips on being more effective in the real-estate business.



Understand your buyers’ needs


Whatever homes you’re selling, you need to understand the needs of your buyers and get to know them better. For example, most of the buyers nowadays are millennials, and they happen to have more specific and different needs. The biggest difference is the size of the properties. Millennials are not looking for huge luxury homes, but rather high-quality and practical homes that aren’t that spacious.


So, be sure to investigate more about your clients and address their specific needs. Also, make sure you ease their purchase and relocation by recommending them the right companies to work with. For example, a positive relocation experience with a reliable company like Best Cross Country Movers will give a more complete picture of you as a real estate agent, and bring you more referrals.



Choose the neighborhood correctly – actually, the neighbors


One valuable piece of advice for selling luxury homes is picking the right neighborhood for your clients. You should know that most wealthy buyers like their neighbors to be the same. They tend to choose homes in areas with wealthy residents.



Don’t force it


As we mentioned, wealthy buyers are probably aware of all the aspects of a home purchase, so you shouldn’t force them to make the decision. It’s best to present the properties well and gather all the necessary information about it, and let the buyer pick his own home.



Advertise the property to attract the buyers


It’s important to advertise the property you want to sell in such a way that buyers are immediately attracted to it. One of the ways to do it is to host an event or a party, that shows the true potential and strengths of the property. Be sure to know who are the people coming, so you can adapt the event to their taste.



Give your high-end buyer a high-end treatment


You already know that you need to know your buyer in order to sell them the right home. However, as you’re dealing with wealthy buyers, you need to give them a special, million-dollar treatment to convince them to buy a property. This includes a high-quality showcase of the property, a premium meal when showing the place, etc. Spending some money on treating your buyer well will definitely pay off in the end.



Accept the changes


When you take a look at the reasons why buyers are turning away from luxury property, you need to notice that the real estate market rules are changing. And that’s the key to successful sales – accepting the changes. A good real estate agent will find a way to adapt and use his experience and skill to work at different times and circumstances. A positive attitude brings more sales!



 

Written by: Lisa Robert with US Moving Experts

 

Hottest Florida real estate markets in 2020

Posted by Park Place Realty Network on February 13, 2020 at 4:00 PM Comments comments (0)

Florida's real estate markets are hot and not cooling down in the foreseeable future. It no surprise, though. The economy is strong which is a good basis for new job openings. Consequently, new workers increase the demand for housing. They are also inclined to stay long-term, attracted to favorable tax policies, affordable cost of living, and year-round sunny weather. If you add a fascinating college coverage, the #2 modern infrastructure in the States, and hundreds of miles of beautiful beaches, it is not a wonder that Florida is continually home to the hottest real estate markets.





 

Hottest Florida real estate markets in 2020


When we take into account all the factors, the bottom line is that Florida will go into 2020 with several real estate markets exceptionally good for investors. Moreover, it is very important to identify the three simple rules in the real estate industry that will help you recognize the beneficial markets:


1. Firstly, when you hear that the market is "good" it implies that you can sell whenever you wish or need.


2. A "balanced market" denotes a market with inventory levels falling into a range between four and seven months.


3. "Sellers' market" indicates that inventory levels dropped below four months of supply, while the "buyers' market" indicates the market with supply exceeding seven months.


It goes beyond saying that you should look for an area with a lot of housing activity, that is, the sellers' market. But which ones among those markets are the most lucrative? One of the most important Florida home-buying basics includes finding the right location in the Sunshine State. The trends in real estate have brought up several areas into the spotlight


● Tallahassee, Leon County

● Kissimmee, Osceola County

● Gainesville, Alachua County

● Sarasota, Sarasota County

● Lakeland, Polk County



Tallahassee


Tallahassee homes are appreciating rapidly. Depending on the neighborhood, an increase in price goes between 6% and 20% of the last year's price and is bound to increase for another 6% by this time next year. Slowing the appreciating rate is possible, however, only through an increased supply of real estate for sale, which is favoring the construction industry. Both buyers and sellers should see this as an opportunity. If the price goes too high, due to high demand, selling may prove difficult or outright impossible. Buyers shouldn't wait for that to happen. Once the Tallahassee property is yours, moving will be easy with the help of local movers such as visionmovers.com; after all, who knows the locale better?



Kissimmee


You don't have to live out of state to invest in hot real estate markets. Even relocation from one part of Florida to another opens as a possibility. However, note that not every city here has the right potential for real estate investment. Kissimmee is certainly among the popular investment locations due to several good reasons. First of all, buying an inexpensive real estate is only the first step. Turning it into an investment property is the next. Kissimmee is in the perfect spot for both long-term and vacation rental strategies. Moreover, 2020 is the right time to invest. The Florida economy is strong, leading to population growth and, thus, to high demand for available properties. Being just south of Orlando only adds to Kissimmee's appeal.



Gainesville


Having in mind the depth of the market collapse that hit Florida, and especially Gainesville, one would think that recovery would be too difficult. However, trends are showing that great progress has been made in the past years. Right now, it means good things for Gainesville. The employment rate is higher than the national average, and the number of housing permits is on the rise. They are all signs of a recovering economy. For the time being, Gainesville is the most affordable place to live in Florida. Hence, it attracts buyers as well as the still present backlog of foreclosed homes. Finding a suitable property here for you should be among the things every real estate agent in Florida needs to know. However, choose carefully and team up with an expert. There is still time to purchase a property in Gainesville at below-market value, remodel it, and then sell at or above the market price.



Sarasota


Just like Gainesville, Sarasota is another Florida city that is going through a fast-paced recovery. For the same reasons, it presents a hot real estate investment spot not only in 2020 but in the years to come. One positive thing leads to another; as the economy profits from an influx of newcomers, the local real estate market is looking to satisfy the rising demand. Moreover, the most popular neighborhoods in Sarasota, that will fuel the investment takeoff are expected to be Bayou Oaks, Arlington Park, Indian Beach/Sapphire Shores, Downtown Partnership, and Lido Key. Aside from finding the right neighborhood, note that finding a high-class Florida real estate agent is a priority, easily accomplished if you seek help from a real estate referral company. Moreover, to point out how active the Sarasota real estate market is, it is sufficient to say that most homes sell for around list price and go pending in around 41 days while hot homes list as a pending sale in around ten days.



Lakeland


If you thought that Sarasota homes sell fast, Lakeland will truly surprise you. While a majority of Lakeland homes go pending in about 26 days, the hottest among them are marked as a pending sale in around seven days. As expected due to a relatively low level of housing supply and steady growth of population, real estate prices in Lakeland are bound to go up as of 2020. When factors such as unemployment rates, local economy, population trends, and median household incomes are taken into account, the picture is clear. According to the analysts, Lakeland could easily become one of the hottest Florida real estate markets this year. This course is the logical sequel to the previous years' trends; Lakeland doesn't seem to be slowing down. All buyers interested in a property here should not waste time as the real estate prices are on a steady rise. The foreseeable future looks bright not only for Lakeland but for all five abovementioned markets.



 

Written by: Lisa Robert with US Moving Experts

 

Home design trends that continue to attract buyers

Posted by Park Place Realty Network on January 31, 2020 at 5:20 PM Comments comments (0)

Every year brings something new to the real estate market, including design trends that entice buyers or form their tastes. However, some designs are rightfully becoming constant, continually attracting buyers across the States. These home design trends and features have at least two traits in common - visual appeal and functionality. Hence, combinations are endless. Knowing that finding a perfect home for a buyer is a near to impossible task, we've enlisted several attractive home design trends that have already taken hold.





 

Attractive home design trends and features


Winter is the perfect season to make renovations and spruce up a home for the spring sale. Sellers and their real estate agents should be aware that these renovations are not necessarily costly. Moreover, they have a very good return on investment if they're implemented with those two abovementioned traits in mind.



The most sought-after home design trends involve


● Energy-efficient features


● Open floor plans


● Blending indoor and outdoor


● Neutral monochromatic tones with a touch of color



Showing off only a few of these designs and features combined will make holding an open house an immense pleasure. Not to mention the price the home will gain.


Also, it is worth noting that smart technology adds significant appeal to a modern-day home. A house with smart features will have an advantage over a similar home without any. The sale price and time spent on the market will be in favor of a smart home until smart tech inevitably turns from a trend to a standard home characteristic.



Energy-saving and eco-friendly features


Energy disclosures are slowly becoming common practice in the real estate industry and a rising number of buyers are looking forward to owning a home with energy-saving features. After all, who doesn't feel attracted to the notion of paying less even though, in truth, it only means using or spending less. Energy-conserving features are various; from double-panned windows to improved insulation, LED lighting and solar panels.


Those who deeply care about the environment and use eco-friendly quality boxes and other materials belong to the type of buyers who will greatly appreciate energy-efficient hardwired appliances, water consumption monitors, and water-saving devices. Those who are environmentally conscious and are truly concerned for the state of the planet, along with those who only follow trends, make the majority of people who keep the eco-friendly features on top of the list of continually trending designs.



Open floor plans in home design trends


The open floor plan is rightfully popular. More natural light and a visually bigger space are only a few of its benefits. Remodeling and creating an open floor design is not too expensive and has a great return on investment. If a homeowner doesn't know where to place excess belongings during the renovation, they can always rent a short term storage unit from a local moving company like Moving Kings Van Lines Florida, for example.


Other things that go in favor of the open floor plan and make it so popular are improved communication and interaction. Such space will hardly ever appear overcrowded and it will allow for unhindered traffic within. Also, it encourages the blending of indoor and outdoor space, which is another popular feature that stands the test of time.



Blending indoor and outdoor living space


As per the rising interest in natural elements in home design, plants of all shapes and sizes are being regularly introduced in popular modern interior. This is nothing new; advantages of indoor plants have been discussed in length and no one disputes them. More recently, however, plants have been used in a more modern setting of vertical gardens, which is gaining popularity. Not only that vertical gardens go hand in hand with the popular minimalist home design, but they also have health benefits. Home design trends like this, that include affordable but beneficial and visually appealing features, speak to those buyers turning away from the high-end property.


Moreover, home designers have been successfully dimming the line between indoor and outdoor space, extending living rooms into backyards. Why are such home designs continually popular? They are functional all year round. Regardless of the location in the States, personal outdoor space is priceless. In the summer, it is an extension of a living room. It is connected through an open floor setting with the kitchen and, thus, perfect for parties and other large gatherings. In the colder days, it becomes an otherworldly living room, a zen garden for those who enjoy a warm drink next to a fire pit or outdoor heaters.



Color trends that have become classics


The right color palettes are among the things every real estate agent in Florida should know. While there will always be those homeowners who prefer bold and intense colors, they are a minority. Trendsetters in interior design keep returning to the classics for inspiration and right there they find neutral tones. Those colors make a perfect background for a plethora of home design trends.


In general, monochromatic palettes are popular for creating an atmosphere in the space without excess furniture. Also, they are well complemented by stronger colors. While Classic Blue is the Pantone color of 2020, it should not be used alone but as an accent to beige or shale. Aside from colors, homes with carefully implemented textures, like metal accents, velvet, and stone, are continually attracting buyers with a sense of aesthetics.



Conclusion


Homebuyers require appealing houses that will make their lives easier. Every other feature that adds a touch of luxury at an affordable price is a bonus. Unsuccessful trends come and go, successful ones evolve into something better. In the core of such trends are undeniable visual appeal and aesthetic quality, as well as improved functionality.


Modern-day buyers and sellers prefer a home that stands out; buyers want something they never had before and sellers something they can easily sell for top dollar. Home design trends that keep returning are design trends that will make both parties satisfied.



 

Written By: Lisa Robert with US Moving Experts

 

Why buyers are turning away from luxury property?

Posted by Park Place Realty Network on January 24, 2020 at 6:10 PM Comments comments (0)

Selling luxury properties and becoming a top-notch luxury real estate agents takes a lot of work. However, even when you do everything right, some homes simply won’t sell soon enough. That’s why real estate agents need to understand the needs of their buyers, and most importantly – what are the things that buyers don’t like. The current situation in the real estate market is that everything is booming, except for the high-end, luxury part. That’s why we’ve made a list of reasons why buyers are turning away from luxury property – a simple guide that will help real estate agents sell properties like that much faster.




What are the reasons buyers are turning away from luxury property


Even though luxury homes are attractive, real estate agents are having trouble selling them in recent years. Here are some reasons for it.


● Is money the problem?


Actually, not. Affordability is not the main issue of why buyers are turning away from luxury property. The truth is, now more than ever, people can afford expensive luxury homes. So, the reason must be something else.


● Location


No matter the house price and its characteristics, the location is the most important factor when buying a luxury home. This may be the reason why buyers are turning away from luxury property, but also why some housing markets remain strong whatever happens. Some locations are simply more popular among high-end buyers, which definitely shows a change in how fast home sells there.


● Taxes


Some states have changed their rules of tax deduction, which results in high-tax states becoming less desirable for high-end buyers. Apart from the houses being sold less frequently, this resulted in more relocations – especially to states like Florida or Nevada, that have a more attractive tax system. So, if you’re thinking of becoming a Florida real estate agent, now is the time to do so. With a simple relocation anywhere in Florida and a positive start, you can start selling homes immediately.


● High-end buyers are not taking risks


When it comes to wealthy buyers, they are for sure aware of all the financial uncertainties and most importantly, their own budget. And that’s why they won’t take any risks and buy a luxury home until they are sure they’re doing the right thing.


● More options in the luxury housing


Another reason why buyers are turning away from luxury property is the excess inventory in the luxury real estate market. As the supply is not limited, the prices are going down, which results in buyers being pickier. This means more time for luxury homes to stay on the market and less fun for real estate agents.


● Many millionaires don’t live in luxury homes


The most surprising item on the list is definitely the way millionaires live at the moment. If you’re wondering why buyers are turning away from luxury property – well, they enjoy living next door. According to a recent study, most of the rich Americans don’t choose luxury properties as their homes. Only 16% of wealthy homeowners live in luxury homes priced at $1 million or more. Others choose to live in properties that are far more affordable – mostly $250 - $500 thousand.



How to sell a luxury home? Tips for real estate agents


As a luxury real estate agent, you may find the current situation troublesome. That’s why you need to do everything you can to sell luxury homes faster and be more successful. Here are some tips on being more effective in the real-estate business.



Understand your buyers’ needs


Whatever homes you’re selling, you need to understand the needs of your buyers and get to know them better. For example, most of the buyers nowadays are millennials, and they happen to have more specific and different needs. The biggest difference is the size of the properties. Millennials are not looking for huge luxury homes, but rather high-quality and practical homes that aren’t that spacious.


So, be sure to investigate more about your clients and address their specific needs. Also, make sure you ease their purchase and relocation by recommending them the right companies to work with. For example, a positive relocation experience with a reliable company like Best Cross Country Movers will give a more complete picture of you as a real estate agent, and bring you more referrals.



Choose the neighborhood correctly – actually, the neighbors


One valuable piece of advice for selling luxury homes is picking the right neighborhood for your clients. You should know that most wealthy buyers like their neighbors to be the same. They tend to choose homes in areas with wealthy residents.



Don’t force it


As we mentioned, wealthy buyers are probably aware of all the aspects of a home purchase, so you shouldn’t force them to make the decision. It’s best to present the properties well and gather all the necessary information about it, and let the buyer pick his own home.



Advertise the property to attract the buyers


It’s important to advertise the property you want to sell in such a way that buyers are immediately attracted to it. One of the ways to do it is to host an event or a party, that shows the true potential and strengths of the property. Be sure to know who are the people coming, so you can adapt the event to their taste.



Give your high-end buyer a high-end treatment


You already know that you need to know your buyer in order to sell them the right home. However, as you’re dealing with wealthy buyers, you need to give them a special, million-dollar treatment to convince them to buy a property. This includes a high-quality showcase of the property, a premium meal when showing the place, etc. Spending some money on treating your buyer well will definitely pay off in the end.



Accept the changes


When you take a look at the reasons why buyers are turning away from luxury property, you need to notice that the real estate market rules are changing. And that’s the key to successful sales – accepting the changes. A good real estate agent will find a way to adapt and use his experience and skill to work at different times and circumstances. A positive attitude brings more sales!



 

Written By: Lisa Robert with US Moving Experts

 

California Real Estate-Get a Rebate Back

Posted by flparkplacerealty on November 15, 2019 at 7:00 PM Comments comments (0)

Work with a Top Agent for your California Real Estate Transaction and Receive Back 15% of the Real Estate Commission.



 

If you are looking to buy or sell real estate in California, make sure that you are working with a top agent who has been around and knows what they are doing.


 

In California there are over 300,000 people who have a real estate license. Everybody knows someone who sells real estate and everyone wants to tell you to work with this and that person. But is that agent actually good? You have a lot on the line, and there’s many questions that need to be asked before working with any Joe Schmoe referred by someone you know.


 

 

  • Is this agent the one who is going to find you a good deal?

  • Does this agent have the marketing capability to market your property to every potential buyer possible, worldwide?

  • Do they know about that special property that is coming on the market that only an inside agent will know?

  • Is this agent knowledgeable at negotiating when they come across a top agent that does?


 

These are just a few questions that you need to ask before working with an agent. Only a very small number of agents succeed at selling real estate (less than 10% of all agents), you need to make sure that you are in the right hands before venturing off in your real estate transaction.



 

Park Place is an industry leader in connecting people with the right real estate agents. We’ve handled thousands of transactions in connecting people with top real estate agents worldwide and we have over 800+ active real estate agents who work under Park Place Realty Network who live all over the world.



 

We have a database of hundreds of thousands of agents and we are able to tell how many sales each agent has sold and the price range of their transactions. NUMBERS DON’T LIE!! When we find an agent that fits your needs, we personally contact them and ask all of the right questions to make sure they fit what you are looking for. If so, we then get them in a contract to rebate 15% of their commission back to you at closing. They are willing to provide this rebate as we can then send them future referrals.


 

Whether you are looking to buy or sell residential, commercial, land, industrial, business brokerage real estate, we are able to connect you with the right top agent who can help. Not only will you be in good hands, you will also receive back 15% of the agent’s real estate commission at closing by going through Park Place, saving you thousands. To get started, go to our website https://www.topagentrebate.com/">www.topagentrebate.com/ and fill out the form to take advantage of this program.

 


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