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What is a real estate referral company?

  • Writer: Jeremy Weinberg
    Jeremy Weinberg
  • Aug 6
  • 4 min read

If you’re a licensed real estate agent but not actively selling homes, you may be wondering what your options are for keeping your license active without the expense or commitment of joining the local Board of Realtors or MLS. One solution that’s grown in popularity over the years is joining a real estate referral company.


But what is a real estate referral company, and how does it work? Whether you’re considering stepping away from full-time sales, are semi-retired, or simply want to earn extra income without the daily demands of working with buyers and sellers, this option could be exactly what you’re looking for.


What is a real estate referral company


What Is a Real Estate Referral Company?


A real estate referral company is a licensed brokerage that allows agents to hold an active real estate license without engaging in day-to-day sales or joining the MLS or local Realtor association. These companies are set up to help referral agents earn income by connecting clients with full-time agents who handle the actual transaction.


Instead of showing homes, writing offers, or managing listings, referral agents refer clients—whether buyers, sellers, or investors—to an active agent in the area where the transaction will take place. Once the transaction closes, the referral agent earns a portion of the commission. At Park Place Realty Network, agents earn 22.5% of the total gross commission as a referral fee.


This model gives licensed agents the ability to earn passive income while avoiding the high costs and time commitments typically associated with being a full-time agent.

 


Why Would an Agent Join a Referral Company Instead of Selling Real Estate?


It's a fair question: why wouldn’t a licensed agent just work with the client directly and keep the full commission? The answer often comes down to lifestyle, cost, flexibility, and long-term goals.


Here are some common reasons why agents choose to work with a referral company:


No Association Dues or MLS Fees


Being an active member of the MLS and your local Realtor board can be costly. In many Florida markets, those fees can exceed $1,500–$2,000 annually. For agents who aren’t selling full-time, that expense often outweighs the potential earnings. Referral companies typically do not require these fees because they are not members of the MLS or Board of Realtors. This allows agents to remain licensed at a fraction of the cost.



Nationwide and International Income Potential


One of the biggest advantages of joining a real estate referral company is the ability to earn referral fees from anywhere—not just your local market. You can refer clients who are buying or selling property across the U.S. or even internationally. Most full-time agents are limited to transactions within the states where they hold a license, but referral agents can generate income wherever real estate is being bought or sold, as long as there’s a licensed agent to refer to.


At Park Place Realty Network, our agents refer residential, commercial, and business brokerage transactions across all 50 states and internationally. This broadens your earning potential significantly.


Flexibility for Part-Time, Retired, or Career-Changing Agents


Not every licensed real estate agent wants to sell full-time. Many have other careers, family commitments, or are entering retirement but still want to keep their license active. Others may just be in a transitional phase and not ready to take on the demands of full-time real estate.


Joining a referral company allows you to stay connected to the industry and earn commission without the time investment or stress of active sales. You can continue to benefit from the relationships you've built over time, even if you're not actively working in the field.

 


Who Should Consider Joining a Real Estate Referral Company?

Referral companies are ideal for:


  • Retired agents who still want to benefit from their past clients or sphere of influence.


  • Part-time agents who don't have time to maintain active memberships or serve clients consistently.


  • New agents who aren't ready to commit full-time and want to explore the industry first.


  • Agents taking a break due to relocation, personal reasons, or temporary career changes.


  • Anyone holding a license who wants to avoid the costs of being active but still earn commission passively.


Keeping Your License Active Without the Pressure


Many agents let their licenses go inactive because they don't want to pay MLS or board fees or meet continuing education requirements. But a referral company like Park Place Realty Network allows you to avoid those costs while still keeping your license active and earning income.


Even if you only make a few referrals a year, the income can often exceed what you would make from one or two direct transactions once you factor in expenses, time, and effort.

 


The Bottom Line


If you're looking for a low-cost way to stay in real estate and still earn commission, joining a referral company is one of the smartest moves you can make. You avoid the high fees and daily responsibilities of full-time agents, while keeping your license active and earning from connections you already have.


Whether you're winding down your real estate career, just getting started, or stepping away temporarily, a real estate referral company offers flexibility, freedom, and income potential. And with Park Place Realty Network, you're backed by one of the most respected referral companies in the industry.



 
 
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